McDonald's franchise - Franchise Foundations
For franchise licensing rights to a standard new McDonalds, the company charges its standard $45,000 initial fee. If the franchise is for a McDonalds located in a gas station or convenience store (called a McDonalds STO), the franchise fee is reduced to $22,500.
McDonald's "Experience of the Future" Is Coming to the U.S.
McDonald's (NYSE:MCD) has rolled out its next-generation restaurant in parts of Europe, Canada, and Australia, and now the company plans to further expand the program in the United States.
McDonald’s – Business Strategy in India
This case study discusses reasons for McDonald's success in India, it's business strategy and efforts to get more out of its stores in India. The case briefly discusses how McDonald’s adapted to local culture in India, its localization and entry strategy, its strong supply chain and pricing strategy.
Man who lost weight eating McDonald's documents experience.
A man who lost 56lbs by eating only McDonald's for six solid months has written a book documenting the experience. John Cisna, a high school biology teacher from Colo, Iowa, claims he has lost a.
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